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Investor Relations Writing Services help entrepreneurs showcase their critical thinking skills to get funded.

FUNDING SUCCESS
STEVE GERMANO

Steve Germano graduated from Cornell University with high ambitions and sharp culinary and business skills. He quickly launched an online restaurant supply business and started exploring opening a cold-pressed juice cafe in Wykoff, NJ. He had all the start-up costs.

 

Steve and Kate Roa met and talked about the proposed venture. While the numbers made sense, Kate knew investors evaluate critical thinking skills and market research facts over start-up costs. Kate signed on to write the investor relations material, including a business and marketing plan with accurate numbers.  

 

Before Steve pitched his idea to Wall Street associates, Kate reviewed the material with him. The two went back and forth in a real-case scenario with complicated analysis questions. 

 

Steve had his business model down like a Shark Tank contestant. He received the $400K for the cold-pressed juice venture, yet he didn't open the cafe. Instead, he made a financially savvy pivot into a brick-oven pizza parlor that complemented his online restaurant equipment. Go, Cornell! 

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